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External Community Management Training (2018)


The Community Roundtable’s External Community Manager Training Course for new community managers outlines the scope of the community manager role in external communities and provides prescriptive approaches for successful community management.

  • Definition of Community and Community Management
  • Video Lesson: Definition of Community and Community Management
  • Worksheet: Network Building
  • Community Strategy
  • Video Lesson: Community Strategy
  • Worksheet: Community Strategy
  • Profiling Community Member Segments
  • Video Lesson: Profiling Community Member Segments
  • Worksheet: Community Member Segment Profile
  • Building Moderation, Escalation & Crisis Guidelines
  • Video Lesson: Building Moderation, Escalation and Crisis Guidelines
  • Worksheet: Community Guidelines and Escalation Processes
  • Content & Program Strategy
  • Video Lesson: Content & Programming
  • Worksheet: Content & Programming
  • Starting Your Community
  • Video Lesson: Starting Your Community
  • Worksheet: New Community Action Plan
  • Building Engagement & Value
  • Video Lesson: Building Engagement and Value
  • Worksheet: Engagement Recipe
  • Integrating Social Channels
  • Video Lesson: Integrating Social Channels
  • Worksheet: Integrating Social Channels
  • Measurement and Reporting
  • Video Lesson: Measurement and Reporting
  • Worksheet: Community Measurement
  • Quiz
Completion rules
  • All units must be completed
  • Leads to a certification with a duration: Forever